Data Protection Policy
1. General Information
At DM Driving School, we prioritize data protection. We handle your personal data with great care and in compliance with applicable legal requirements. DM Driving School, located at Hohlstrasse 532, 8048 Zurich, Switzerland, processes personal data for various purposes, providing transparent information about this process. “Personal data” refers to any information that can be linked to a specific or identifiable natural person. “Processing” includes any handling of personal data, such as obtaining, disclosing, storing, deleting, etc.
Please read this privacy policy carefully to understand how and why we process your personal data and your rights concerning this data processing. This privacy statement is based on the Swiss Data Protection Act (DSG) and the European General Data Protection Regulation (GDPR). The applicability of the GDPR depends on individual cases.
2. Applicability
This privacy policy applies to:
- Customers purchasing services or products or having a contractual relationship with us
- Visitors to our website dmfahrschule.ch
- Individuals contacting us via email, letter, contact form, or other means
- Recipients of information or marketing communications from us
- Registrants for specific offers (e.g., events)
- Individuals involved in further data processing related to our services
3. Responsibility
The entity responsible for processing personal data is the one determining the purpose and means of processing. For data processing under this declaration, DM Driving School is the “responsible party” as defined by the DSG, unless otherwise specified.
Contact Information:
DM Driving School, Hohlstrasse 532, 8048 Zurich, Switzerland
Email: info@dmfahrschule.ch
4. Personal Data Categories
We process various categories of personal data for different purposes. Most of the personal data we process is provided directly by you. If you provide data about others, we assume you have authorization and that the data is accurate. By submitting such data, you confirm this. Please ensure third parties are informed about this data protection declaration.
Basic Data and Contact Information:
Includes name, gender, birth date, address, email, telephone number, and language preferences. We receive this data directly from you or, under certain conditions, from third parties or publicly accessible sources.
Contract Data:
Includes pre-contractual and contractual information, customer history, payment information, customer satisfaction data, and responses to surveys.
Communication Data:
Includes postal addresses, email addresses, telephone numbers, correspondence content, and peripheral communication data.
Behavioral Data:
Includes information about your use of our website, technical data, and interactions with us to understand your needs and interests better.
Location and Technical Data:
Includes location data, IP address, device information, internet provider information, accessed content, and access times.
Additional Data:
May include photos or videos, event attendance information, and participation in promotions.
5. Processing Purposes
We process your personal data for the following legitimate interests:
- Fulfilling contractual obligations
- Improving our services and products
- Communicating with you
- Marketing and informational purposes
- Reviewing job applications
- Maintaining IT security
- Internal administration
- Legal compliance
6. Social Media Data Processing
If you interact with us via social media (e.g., Facebook, Instagram, Twitter), we collect information for marketing purposes. Social media providers also collect data when you visit our profiles. For more details, refer to the respective provider’s privacy policies.
7. Online Advertising Techniques
We use online advertising technologies, such as cookies, to measure user-friendliness and the success of our website and campaigns.
What are Cookies?
Cookies distinguish your access from other users, ensuring website functionality and statistical evaluations. Cookies are stored on your device upon visiting our website.
Cookies Used:
We use analytics services like Google Analytics to optimize our website. Google processes data for its purposes and provides us with evaluations. More information on Google Analytics’ data protection can be found here.
8. Data Disclosure
We disclose personal data to service providers (e.g., IT service providers, analytics providers) who process data according to our instructions and ensure data security. Data may also be disclosed to courts and authorities when legally required.
9. Data Retention
We retain personal data as long as necessary for processing purposes, as long as we have a legitimate interest, or as required by law. We destroy or anonymize data after the retention period, unless legally or contractually prohibited.
10. Legal Basis under GDPR
Data processing is permitted if specifically allowed by law. Under the GDPR, we base data processing on:
- Your consent (Art. 6 Para. 1 lit. a and Art. 9 Para. 2 lit. a GDPR)
- Necessity for contract performance or pre-contractual measures (Art. 6 Para. 1 lit. b GDPR)
- Legitimate interest (Art. 6 Para. 1 lit. f GDPR)
- Legal claims or civil proceedings (Art. 6 Para. 1 lit. f and Art. 9 Para. 2 lit. f GDPR)
- Compliance with legal provisions (Art. 6 Para. 1 lit. c and lit. f and Art. 9 Para. 2 lit. g GDPR)
11. Data Subject Rights
You have the right to:
- Request information about our data processing
- Receive your data in a structured, common, and machine-readable format or have it transferred to a third party
- Object to data processing and request data deletion
- Correct or complete incorrect or incomplete data
- Revoke consent at any time (effective for future processing only)
If you exercise your rights, we may need to verify your identity. Data subject rights are subject to legal requirements and restrictions. You may also contact the relevant data protection authority with your request.
For any concerns or questions regarding this policy, please contact us at info@dmfahrschule.ch.